Weekly Product Placement Watch: September 9-15, 2024


Each week, the world of entertainment delivers some eye-catching product placements, and this week was no different. With 409 placements, 39 of which were verbal mentions, these placements ran the gamut from breakfast cereals to gaming consoles. Let’s take a closer look at some of the standouts that caught our attention from September 9 to September 15, 2024.

Top 5 Categories (September 9-15, 2024)

Top 5 Categories (September 9-15, 2024) - Product Placement Statistics

This infographic presents the top categories of products featured in movies and TV shows from September 2 to September 7, 2024, with Alcoholic Drinks leading the rankings.

Top 5 Brands (September 9-15, 2024)

Top 5 Brands (September 9-15, 2024) - Product Placement Data

This infographic highlights the most frequently featured brands in movies and TV shows between September 2 and September 7, 2024, with Apple appearing most often.

Product Placement Examples: Weekly Roundup (September 9-15, 2024)

Breakfast Takes the Spotlight: Kellogg’s Frosted Mini-Wheats in Big Brother (S26E25)

Kellogg’s Frosted Mini-Wheats by Kellanova made a big appearance in Big Brother‘s 26th season, episode 25. The cereal wasn’t a one-off placement either; viewers saw various Kellogg’s cereals throughout the episode. These placements were far from subtle, making it clear that Kellogg’s was front and center.

Kellogg’s Frosted Mini-Wheats Bite Size Cereal in Big Brother S26E25 (2024)

A Cinematic Pour: Pendleton Whisky in Hard Truths of Conservation – Wild Harvest

In this documentary series, Pendleton Whisky (Pernod Ricard) appeared in what was possibly the most artistic product placement of the week. With sweeping shots of the landscape and a glass of Pendleton Whisky in hand, the scene was more than just a typical placement—it felt like a piece of art. This was a memorable moment for branded entertainment.

Pendleton Whisky (Scene 2) in Hard Truths of Conservation – Wild Harvest (2024)

Travel in Style: Rimowa Luggage in Emily in Paris (S04E06)

As always, Emily in Paris continues its tradition of featuring high-end products. This time, Rimowa luggage was spotted again in episode six of the fourth season. Known for its luxury and sleek design, Rimowa has become a regular part of the show’s aesthetic.

Rimowa Luggage in Emily in Paris S04E06 (2024)

A Taste of the 70s: General Mills Cereal & Nabisco Vanilla Wafers in Fight Night: The Million Dollar Heist (S01E04)

Set during the iconic 1970s Muhammad Ali fight, Fight Night: The Million Dollar Heist doesn’t just focus on the historical heist; it also highlights some vintage product placements. General Mills cereal and Nabisco Vanilla Wafers, with their classic 1970s packaging, made it into the scene. A nod to the time period, these placements were both nostalgic and strategic.

General Mills Cereal and Nabisco Vanilla Wafers in Fight Night – The Million Dollar Heist S01E04 (2024)

Gaming Gear Spotted: Microsoft Xbox Controllers in Reasonable Doubt (S02E05)

Sometimes product placements can be easy to miss. In episode 5 of Reasonable Doubt, Microsoft Xbox controllers were subtly placed on a table. They weren’t the focus of the scene but were noticeable enough for keen viewers to spot them.

Microsoft Xbox Controllers in Reasonable Doubt S02E05 (2024)

Snack Time Drama: Lay’s Chips in Big Brother (S26E26)

Tensions were high during episode 26 of Big Brother, but while the contestants were discussing potential eliminations, one of them casually munched on a bag of Lay’s Chips.

Lay’s Chips in Big Brother US S26E26 (2024)

Classic Refreshment: Coca-Cola Vending Machine in Sound of Hope: The Story of Possum Trot

In Sound of Hope: The Story of Possum Trot (2024), a Coca-Cola vending machine brightens up a street scene. The product is impossible to miss, as its red color pops against the neutral background, making this placement both visual and effective.

Coca-Cola Vending Machine in Sound of Hope: The Story of Possum Trot (2024)

Subtle Gaming: Sony PlayStation 5 Console in Power Book II: Ghost (S04E07)

In episode 7 of Power Book II: Ghost, Sony PlayStation 5 made a subtle appearance. The sleek white console was spotted on a shelf in Brayden Weston’s room, making it a perfect, natural fit for the scene.

Sony PlayStation 5 Console in Power Book II – Ghost S04E07 (2024)

Foldable Tech: Samsung Galaxy Z Flip in Emily in Paris Season 4

Throughout season 4 of Emily in Paris, the Samsung Galaxy Z Flip and Fold smartphones are frequently spotted. With their unique folding design, they fit perfectly within the tech-savvy and fashionable atmosphere of the show.

Samsung Galaxy Z Flip Android Smartphones in Emily in Paris S04E10 (2024)

A Taste of Whiskey: Jack Daniel’s Tennessee Whiskey in How to Die Alone (S01E03)

How to Die Alone featured Jack Daniel’s Tennessee Whiskey (Brown Forman Distilleries company) in multiple scenes throughout its first season, episodes 1-4. Whether in bars or at home, characters were shown enjoying the whiskey in various settings, giving the product repeated exposure.

Jack Daniel’s Tennessee Whiskey in How to Die Alone S01E03 (2024)

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